 SEO Made Easy for Catholics: Using Effective Catholic Key Words
Introduction
The purpose of this article is to give a general overview of SEO (search
engine optimization). Learning search engine optimization will help
those who are planning to build a basic and small Catholic web site, with
the techniques they need to know to obtain free visitor traffic from the
search engines. Paragraphs 1 and 2 will teach about SEO key
words related to planning the purchase of a domain, and what Catholic
internet niches a small Catholic web site can enter into. Paragraphs
3 to 9 will present how to develop a web page which uses effective
Catholic key words in all elements and attributes of the page.
Paragraphs 10 and 11 will teach about the importance of SEO key words in the
head section of our web pages. Paragraphs 12 and 13 will give ideas on
how to create a navigation structure, and a site map that also employ
the use of effective SEO key words. And lastly, paragraph 14 relates to
linking strategies to obtain better indexing of the web site's pages.
Effective Catholic key words
Depending on the particular theme of your Catholic web site, you will
need to research what main Catholic key words can pilot your web pages
for better search engine rankings in the SERPs (search engines results
pages). In this web site, we chose the following Catholic key words:
"catholic ebook", "free catholic ebook", "writing catholic articles",
"catholic rss feeds", "download catholic ebook", "catholic blog title
ideas", and "catholic web site development". These Catholic key words
are at the same time the Catholic internet niches we have entered into.
To help you in your research for effective Catholic key words, you can
use the keywords suggestion tool at Digitalpoint.com.
1. Creating a Catholic domain name
In creating a Catholic domain name, it is best to just keep the other
Catholic key words within the domain, without using the "catholic" key
word. This move will avoid preempting the official status of known
Catholic web sites sanctioned by the Vatican. A little bit of
creativity is needed here, as we optimally use a three key word
phrase for our domain - three key words that can have the main
key words in our small Catholic web site and blog.
2. Entering Catholic internet niches
When we have searched and researched for our main Catholic key words,
we then list them down well for future web content development. The more
often we use these key words, the better our pages will rank in the results
of the search engines. We can be creative and think of three-word key words
that will help us enter into internet niches we wish to be part of. In
these internet niches, the content of our pages will target a specific reader
market who use search queries containing the key words we have used in
our web content development.
3. Writing content with good key words density
As we write content in a small Catholic web site, as we use our key
words more often, we should also maintain a certain balance so that
the readability of the content is also good. One techniques by which
we can be creative in the use of the key words is to use them in their
various forms. As an example, "free Catholic eBook" can be presented
as "a Catholic eBook given free". This will avoid monotony in our
presentation and at the same time have a high key words density for
the page. A good key word density for a page is between 5% to 8%.
4. Using effective page titles
We also have to use our main Catholic key words in the titles of our
web pages. The closer our key words are to the beginning of the title,
the better the results obtained in the search engines' rankings. We
have to form our Catholic page titles well within a maximum
of 60 characters (including spaces), and make its descriptive quality
present a basic and good solution to the search query made.
5. Creating H1 and H2 heading tags
There are many heading tags, but the two most important ones which the
search engines consider are H1 and H2. The H1 heading tag can carry the
main theme of our Catholic article. Our main Catholic key words should
therefore be present within this heading tag. The H2 tags are sub-topics
of the H1 heading's main topic. If we have about five H2 heading tags
to further develop our one H1 heading title, we can also use with balance
our Catholic key words in two or three of these H2 heading titles.
6. The ALT tags in Catholic images and graphics
The ALT tags are placed within the img tag. They are meant to help visually
challenged persons who reach the Net through audio-based browsers. With
an ALT tag in an img tag, they can understand what the image is about.
As long as it does not disrupt the harmony and balance of the page's
readability, we can use the ALT tag to insert at least one of our main
Catholic key words.
7. The title attribute tag in anchor text links
The title attribute tag is placed within an anchor link, and is used
to describe the page which the anchor link points to. whatever Catholic
key words we place in this tag are meant for the page the anchor link is
pointing to, and not to the page in which it is embedded. Therefore,
to make our key words effective for search engine rankings, we must use
the actual key words of the web page the anchor link refers to.
8. Optimization of key words in anchor text links
Anchor text optimization has the same effect as a title attribute tag.
The Catholic key words we shall place in our linked text, should match
the content of the page it points to - and not to the page in which
it is embedded. Therefore, for effective use of our key words, we must
use the actual key words of the web page the anchor text links point and
refer to.
9. Using our main Catholic key words in the file name
When we have optimized our key words well in the title of the page, in
the heading tag titles, in the ALT tags, and in the body of our web
page, then we need to use these key words also in the .html filename.
A three-word file name would be optimal. Unlike in the domain name were
we are advised not to use "catholic" as a key word, we can however freely
use it this time in our file names. And if the first word of the three-word
file name begins with "catholic", then this would be advantageous for the
page's rankings in the search engines.
10. Forming our key words meta tag
The key word meta tag is placed within the head section of our HTML
page. It is here that we place all the Catholic key words we have
actually used in the web page. Since the meta tag is given only a
maximum of 150 characters (including commas and spaces), we have to
choose wisely which key words to place within the tag - especially
the first key words in the meta tag. One SEO strategy some web
developers employ to attract attention to the page, is to use a very
unique and rare word not often used in Catholic articles, and then
place this in the key word meta tag. Although we can employ this
SEO strategy, this should not be our main strategy. What is
more important is to place the effective key words we have used in
different parts of the body of a web page.
11. Effective descriptions in the descriptions meta tag
Together with the title of the page, the description of the content
in the web page bear a lot of weight for SEO purposes. Both are
important because when the search engines index our pages, it is both
the title and the description of our page content that is presented
in the results pages to a search query made by a searcher. Therefore,
we have to optimize well the use of Catholic key words to make a good
and positive impact in the readers mind. We have to formulate this description
well within a maximum of 150 to 200 characters only (spaces and commas
included).
12. Using SEO key words in our navigation structure
If we use our main Catholic key words in the text of our navigation,
then this will improve the indexing of our site's pages by the
search engines. What is important is that we keep to a consistent
system so that all web site visitors can access easily important
pages, like: the home page, the site map, the contact information
page, the directory of resource links, and the directory of published
articles. Creating a good navigation structure presupposes that
we followed a well-thought-out plan when building a small Catholic
web site.
13. Creating a site map that includes our key words
A site map is like the table of contents for the web site. If we have
subsections in our Catholic web site, then we can also create mini-site
maps. These mini-sitemaps must all lead to the main section of the web site.
Again, for SEO purposes, the more we use the main Catholic key words in
the anchor text links of the site map, and the description for each of
these links, then we would obtain better rankings in the search engines
results pages.
14. SEO linking strategies
We can also use reciprocal linking as an SEO strategy, if we seek links
with web sites that use more or less the same key words we have used in
building our Catholic web pages. The higher the relevancy of the link
to our web site, the greater will be the ranking we can obtain for all
the web pages of our site. So, it is best to engage in link exchange
with this SEO purpose in mind. It would also benefit our web site
visitors who would be pleased to find additional relevant information
in the resource links we can place in our directory of link partners.
Summary and conclusion
The SEO we need for a small Catholic web site can be made easy, if we learn
these fourteen techniques of SEO well. Through experience, it is best
to study all these principles in theory first, and then put it to practice
in a free web hosting account. After some time, if you want to
go official on the Net with a purchased domain and a paid web hosting
account, then you already have the necessary knowledge, strategies, and
techniques to employ in your SEO work for the web site. You can save time,
money, and energy by starting with a dial-up account, a Windows Vista
Starter operating system, and a free web hosting account (which you can
search for in Google).
Related resources
Dennis Emmanuel Cabrera
Web Developer Methods for Catholics
www.c-web-developer.net
My Main Catholic Blog
www.c-internet-mission.net
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